2009-2011 College Catalog 
    
    Mar 08, 2021  
2009-2011 College Catalog [ARCHIVED CATALOG]

MPR 263 - Copywriting


Credit Hours: 3
Emphasis on commercial, promotional and campaign copywriting for both radio and television applications. Needs analysis, creativity process and regulatory and ethical standards will be examined. May also be of interest to students in marketing and advertising. Writing Intensive. Fall/Spring