2012-2013 College Catalog 
    Mar 31, 2023  
2012-2013 College Catalog [ARCHIVED CATALOG]

MPR 263 - Copywriting - WI

Credit Hours: 3
Emphasis on commercial, promotional and campaign copywriting for both radio and television applications. Needs analysis, creativity process and regulatory and ethical standards will be examined. May also be of interest to students in marketing and advertising. Writing Intensive. Fall/Spring