2020-2021 College Catalog 
    
    Mar 03, 2021  
2020-2021 College Catalog

SPC 413 - Reputational and Crisis Communication


Credit Hours: 3
Prerequisite: Junior Status Through a strategic communication lens, this course explores organizational image, reputation, and ongoing crisis communication efforts. Examining current trends including virtual communication sheds light on the importance of crafting a strategic communication plan. Spring